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BLADE is where style meets substance.
Designed for those who appreciate clean lines and dependable performance, our watches bring together modern design and lasting quality. Whether you're dressing up or keeping it casual, BLADE gives your look an edge - bold, precise, and always on time.

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Save 30%BLADE Allure Pink SS Case & Band Multifunction Women's Watch
BLADE Allure Pink SS Case & Band Multifunction Women's Watch Sale priceAED553 Regular priceAED790
BLADE Crossfire Blue SS Case & Band Multifunction Men's Watch
BLADE Crossfire Blue SS Case & Band Multifunction Men's Watch Sale priceAED790
BLADE Crossfire Ocean SS Case & Band Multifunction Men's Watch
BLADE Crossfire Ocean SS Case & Band Multifunction Men's Watch Sale priceAED890
BLADE Crossfire Mono SS Case & Band Multifunction Men's Watch
BLADE Crossfire Mono SS Case & Band Multifunction Men's Watch Sale priceAED790
BLADE Crossfire Gun SS Case & Band Multifunction Men's Watch
BLADE Crossfire Gun SS Case & Band Multifunction Men's Watch Sale priceAED890
Save 30%BLADE Indie Brown SS Case & Silicone Strap Multifunction Men's Watch
BLADE Indie Brown SS Case & Silicone Strap Multifunction Men's Watch Sale priceAED343 Regular priceAED490
Save 30%BLADE Jazz Groove Ice SS Case & SS/Ceramic Band Multifunction Men's Watch
BLADE Jazz Groove Ice SS Case & SS/Ceramic Band Multifunction Men's Watch Sale priceAED483 Regular priceAED690
Save 30%BLADE Jazz Crimson SS Case & SS/Ceramic Band Date Women's Watch
BLADE Jazz Crimson SS Case & SS/Ceramic Band Date Women's Watch Sale priceAED483 Regular priceAED690
Save 30%BLADE Jazz Noir SS Case & SS/Ceramic Band Date Women's Watch
BLADE Jazz Noir SS Case & SS/Ceramic Band Date Women's Watch Sale priceAED483 Regular priceAED690
Save 30%BLADE Jazz Black SS Case & SS/Ceramic Band Date Women's Watch
BLADE Jazz Black SS Case & SS/Ceramic Band Date Women's Watch Sale priceAED413 Regular priceAED590
Save 30%3688L2NNN frontBLADE Venus Imprint SS Case & Mesh Strap Multifunction Women's Watch
BLADE Venus Imprint SS Case & Mesh Strap Multifunction Women's Watch Sale priceAED413 Regular priceAED590
Save 30%BLADE Venus Red SS Case & Mesh Strap Multifunction Women's WatchBLADE Venus Red SS Case & Mesh Strap Multifunction Women's Watch
BLADE Venus Red SS Case & Mesh Strap Multifunction Women's Watch Sale priceAED385 Regular priceAED550
Save 30%BLADE Venus Forest SS Case & Mesh Strap Multifunction Women's WatchBLADE Venus Forest SS Case & Mesh Strap Multifunction Women's Watch
BLADE Venus Forest SS Case & Mesh Strap Multifunction Women's Watch Sale priceAED413 Regular priceAED590
Save 30%BLADE AURA X WHITE SS CASE & LEATHER STRAP YACHT TIMER CHRONOGRAPH MEN'S WATCHBLADE AURA X WHITE SS CASE & LEATHER STRAP YACHT TIMER CHRONOGRAPH MEN'S WATCH
BLADE AURA X WHITE SS CASE & LEATHER STRAP YACHT TIMER CHRONOGRAPH MEN'S WATCH Sale priceAED595 Regular priceAED850
Save 30%BLADE AURA X NOIR SS CASE & LEATHER STRAP YACHT TIMER CHRONOGRAPH MEN'S WATCHBLADE AURA X NOIR SS CASE & LEATHER STRAP YACHT TIMER CHRONOGRAPH MEN'S WATCH
BLADE AURA X NOIR SS CASE & LEATHER STRAP YACHT TIMER CHRONOGRAPH MEN'S WATCH Sale priceAED595 Regular priceAED850
BLADE MAGNIFIQUE AURORA SS CASE & SILICONE STRAP MULTIFUNCTION MEN'S WATCH
BLADE MAGNIFIQUE AURORA SS CASE & SILICONE STRAP MULTIFUNCTION MEN'S WATCH Sale priceAED890
BLADE MAGNIFIQUE AQUA DARK SS CASE & SILICONE STRAP MULTIFUNCTION MEN'S WATCH
BLADE MAGNIFIQUE AQUA DARK SS CASE & SILICONE STRAP MULTIFUNCTION MEN'S WATCH Sale priceAED890
Save 30%BLADE FUSION SS MONO SS CASE & MESH STRAP MULTIFUNCTION MEN'S WATCH
BLADE FUSION SS MONO SS CASE & MESH STRAP MULTIFUNCTION MEN'S WATCH Sale priceAED525 Regular priceAED750
Save 30%BLADE FUSION SS BLOSSOM 3727L2UPS SS CASE & MESH STRAP MULTIFUNCTION WOMEN'S WATCH
BLADE FUSION SS BLOSSOM 3727L2UPS SS CASE & MESH STRAP MULTIFUNCTION WOMEN'S WATCH Sale priceAED525 Regular priceAED750
Save 30%BLADE FUSION GREEN SS CASE & MESH STRAP MULTIFUNCTION MEN'S WATCH
BLADE FUSION GREEN SS CASE & MESH STRAP MULTIFUNCTION MEN'S WATCH Sale priceAED525 Regular priceAED750
Save 30%BLADE FUSION SS GREEN SS CASE & MESH STRAP MULTIFUNCTION WOMEN'S WATCH
BLADE FUSION SS GREEN SS CASE & MESH STRAP MULTIFUNCTION WOMEN'S WATCH Sale priceAED525 Regular priceAED750
Save 20%BLADE ECHELON AQUA 3709G1SIO SS CASE & LEATHER STRAP MULTIFUNCTION WITH PUSHERS MEN`S WATCH
BLADE ECHELON AQUA 3709G1SIO SS CASE & LEATHER STRAP MULTIFUNCTION WITH PUSHERS MEN`S WATCH Sale priceAED392 Regular priceAED490
Save 20%BLADE ECHELON NIGHT 3709G1RBB SS CASE & LEATHER STRAP MULTIFUNCTION MEN'S WATCH
BLADE ECHELON NIGHT 3709G1RBB SS CASE & LEATHER STRAP MULTIFUNCTION MEN'S WATCH Sale priceAED440 Regular priceAED550
Save 20%BLADE OUTLIER COBALT 3711G1SSB SS CASE & LEATHER STRAP MULTIFUNCTION MEN'S WATCH
BLADE OUTLIER COBALT 3711G1SSB SS CASE & LEATHER STRAP MULTIFUNCTION MEN'S WATCH Sale priceAED440 Regular priceAED550
Save 20%BLADE OUTLIER NOIR 3711G1NNO SS CASE & LEATHER STRAP MULTIFUNCTION WITH PUSHERS MEN'S WATCH
BLADE OUTLIER NOIR 3711G1NNO SS CASE & LEATHER STRAP MULTIFUNCTION WITH PUSHERS MEN'S WATCH Sale priceAED472 Regular priceAED590
Save 20%BLADE OUTLIER BLONDE 3710G2GCG SS CASE & BAND MULTIFUNCTION WITH PUSHERS MEN'S WATCHBLADE OUTLIER BLONDE 3710G2GCG SS CASE & BAND MULTIFUNCTION WITH PUSHERS MEN'S WATCH
BLADE OUTLIER BLONDE 3710G2GCG SS CASE & BAND MULTIFUNCTION WITH PUSHERS MEN'S WATCH Sale priceAED600 Regular priceAED750
Save 20%BLADE OUTLIER MARBLE 3710G2TNT SS CASE & BAND MULTIFUNCTION MEN'S WATCHBLADE OUTLIER MARBLE 3710G2TNT SS CASE & BAND MULTIFUNCTION MEN'S WATCH
BLADE OUTLIER MARBLE 3710G2TNT SS CASE & BAND MULTIFUNCTION MEN'S WATCH Sale priceAED600 Regular priceAED750
Save 20%BLADE OUTLIER WHITE 3710G2SSS SS CASE & BAND MULTIFUNCTION MEN'S WATCHBLADE OUTLIER WHITE 3710G2SSS SS CASE & BAND MULTIFUNCTION MEN'S WATCH
BLADE OUTLIER WHITE 3710G2SSS SS CASE & BAND MULTIFUNCTION MEN'S WATCH Sale priceAED520 Regular priceAED650
Save 30%BLADE ECHELON SS OMBRE 3708G2UOU SS CASE & BAND MULTIFUNCTION MEN'S WATCHBLADE ECHELON SS OMBRE 3708G2UOU SS CASE & BAND MULTIFUNCTION MEN'S WATCH
BLADE ECHELON SS OMBRE 3708G2UOU SS CASE & BAND MULTIFUNCTION MEN'S WATCH Sale priceAED483 Regular priceAED690
Save 30%BLADE ECHELON SS IVORY 3708G2TST SS CASE & BAND MULTIFUNCTION MEN'S WATCHBLADE ECHELON SS IVORY 3708G2TST SS CASE & BAND MULTIFUNCTION MEN'S WATCH
BLADE ECHELON SS IVORY 3708G2TST SS CASE & BAND MULTIFUNCTION MEN'S WATCH Sale priceAED483 Regular priceAED690
Save 30%BLADE ECHELON SS BLUE 3708G2SBS SS CASE & BAND MULTIFUNCTION MEN'S WATCHBLADE ECHELON SS BLUE 3708G2SBS SS CASE & BAND MULTIFUNCTION MEN'S WATCH
BLADE ECHELON SS BLUE 3708G2SBS SS CASE & BAND MULTIFUNCTION MEN'S WATCH Sale priceAED413 Regular priceAED590
Save 30%BLADE ECHELON SS AQUA 3708G2SIS SS CASE & BAND MULTIFUNCTION MEN'S WATCHBLADE ECHELON SS AQUA 3708G2SIS SS CASE & BAND MULTIFUNCTION MEN'S WATCH
BLADE ECHELON SS AQUA 3708G2SIS SS CASE & BAND MULTIFUNCTION MEN'S WATCH Sale priceAED413 Regular priceAED590
Save 30%BLADE STREAK BLACK - MULTIFUNCTION SS CASE & BAND MEN'S WATCHBLADE STREAK BLACK - MULTIFUNCTION SS CASE & BAND MEN'S WATCH
BLADE STREAK BLACK - MULTIFUNCTION SS CASE & BAND MEN'S WATCH Sale priceAED413 Regular priceAED590
Save 30%BLADE STREAK AQUA - MULTIFUNCTION SS CASE & BAND MEN'S WATCHBLADE STREAK AQUA - MULTIFUNCTION SS CASE & BAND MEN'S WATCH
BLADE STREAK AQUA - MULTIFUNCTION SS CASE & BAND MEN'S WATCH Sale priceAED413 Regular priceAED590
Save 30%BLADE STREAK SHELL - MULTIFUNCTION SS CASE & BAND MEN'S WATCHBLADE STREAK SHELL - MULTIFUNCTION SS CASE & BAND MEN'S WATCH
BLADE STREAK SHELL - MULTIFUNCTION SS CASE & BAND MEN'S WATCH Sale priceAED483 Regular priceAED690
Save 30%BLADE STREAK NOIR - CALENDAR 3707G2NNN SS CASE & BAND MEN'S WATCHBLADE STREAK NOIR - CALENDAR 3707G2NNN SS CASE & BAND MEN'S WATCH
BLADE STREAK NOIR - CALENDAR 3707G2NNN SS CASE & BAND MEN'S WATCH Sale priceAED385 Regular priceAED550
Save 30%BLADE STREAK AQUA - CALENDAR 3707G2SIS SS CASE & BAND MEN'S WATCHBLADE STREAK AQUA - CALENDAR 3707G2SIS SS CASE & BAND MEN'S WATCH
BLADE STREAK AQUA - CALENDAR 3707G2SIS SS CASE & BAND MEN'S WATCH Sale priceAED343 Regular priceAED490
Save 30%BLADE STREAK WHITE - CALENDAR 3707G2SSS SS CASE & BAND MEN'S WATCHBLADE STREAK WHITE - CALENDAR 3707G2SSS SS CASE & BAND MEN'S WATCH
BLADE STREAK WHITE - CALENDAR 3707G2SSS SS CASE & BAND MEN'S WATCH Sale priceAED343 Regular priceAED490
Save 30%BLADE BARE 'DUBAI CHOCOLATE' 3673G1OOD SS CASE & LEATHER STRAP MULTIFUNCTION MEN'S WATCH
BLADE BARE 'DUBAI CHOCOLATE' 3673G1OOD SS CASE & LEATHER STRAP MULTIFUNCTION MEN'S WATCH Sale priceAED483 Regular priceAED690
Save 30%BLADE BARE BLUE 3673G1SBB SS CASE & LEATHER STRAP MULTIFUNCTION MEN'S WATCH
BLADE BARE BLUE 3673G1SBB SS CASE & LEATHER STRAP MULTIFUNCTION MEN'S WATCH Sale priceAED455 Regular priceAED650
Save 30%BLADE BARE WHITE 3673G1SSO SS CASE & LEATHER STRAP MULTIFUNCTION MEN'S WATCH
BLADE BARE WHITE 3673G1SSO SS CASE & LEATHER STRAP MULTIFUNCTION MEN'S WATCH Sale priceAED455 Regular priceAED650
Save 30%BLADE AURA GREY 3724G1SGN SS CASE & LEATHER STRAP CHRONOGRAPH MEN'S WATCHBLADE AURA GREY 3724G1SGN SS CASE & LEATHER STRAP CHRONOGRAPH MEN'S WATCH
BLADE AURA GREY 3724G1SGN SS CASE & LEATHER STRAP CHRONOGRAPH MEN'S WATCH Sale priceAED525 Regular priceAED750
Save 30%BLADE AURA BLUE 3724G1SBO SS CASE & LEATHER STRAP CHRONOGRAPH MEN'S WATCHBLADE AURA BLUE 3724G1SBO SS CASE & LEATHER STRAP CHRONOGRAPH MEN'S WATCH
BLADE AURA BLUE 3724G1SBO SS CASE & LEATHER STRAP CHRONOGRAPH MEN'S WATCH Sale priceAED525 Regular priceAED750
Save 30%BLADE AURA BLOOM 3724G1REO SS CASE & LEATHER STRAP CHRONOGRAPH MEN'S WATCHBLADE AURA BLOOM 3724G1REO SS CASE & LEATHER STRAP CHRONOGRAPH MEN'S WATCH
BLADE AURA BLOOM 3724G1REO SS CASE & LEATHER STRAP CHRONOGRAPH MEN'S WATCH Sale priceAED525 Regular priceAED750
Sold outBLADE GRIT WHITEΒ 3629G5SSN SS Case & Silicone Strap Dual-Time Multifunction Men's WatchBLADE GRIT WHITEΒ 3629G5SSN SS Case & Silicone Strap Dual-Time Multifunction Men's Watch
BLADE GRIT WHITEΒ 3629G5SSN SS Case & Silicone Strap Dual-Time Multifunction Men's Watch Sale priceAED690
Sold outBLADE GRIT BLACKΒ 3629G5SNN SS Case & Silicone Strap Dual-Time Multifunction Men's WatchBLADE GRIT BLACKΒ 3629G5SNN SS Case & Silicone Strap Dual-Time Multifunction Men's Watch
BLADE GRIT BLACKΒ 3629G5SNN SS Case & Silicone Strap Dual-Time Multifunction Men's Watch Sale priceAED690
Save 20%BLADE GRIT NAVYΒ 3629G5SBB SS Case & Silicone Strap Dual-Time Multifunction Men's WatchBLADE GRIT NAVYΒ 3629G5SBB SS Case & Silicone Strap Dual-Time Multifunction Men's Watch
BLADE GRIT NAVYΒ 3629G5SBB SS Case & Silicone Strap Dual-Time Multifunction Men's Watch Sale priceAED552 Regular priceAED690
Save 30%BLADE VIRTUOSO GREEN 3677G2SES SS Case & Band Dual-Time Multifunction Men's Watch
BLADE VIRTUOSO GREEN 3677G2SES SS Case & Band Dual-Time Multifunction Men's Watch Sale priceAED413 Regular priceAED590